If you are one of the first people to share her first post, you will receive a special badge.
Despite the fact that the Eras Tour is still going strong and that The Tortured Poets Department is being released today, it is impossible to avoid Taylor Swift at this point in time. She is present in every aspect of society, including the media, streaming services, and social media platforms, which now include Threads. At approximately midnight, Taylor’s Threads account will go live, and she will publish her very first post. Additionally, if you are one of the first people to share her post, you will be able to take advantage of a personalised badge that is based on the artwork of her new album and display it on your Threads profile.
In order to prepare Swifties for the release of her album today, Meta has been providing them with hints and easter eggs over the course of the past week as part of a countdown campaign. You may have even spotted the request to pre-follow Swift on Threads, in addition to the shimmer effect that has been appearing on chats on the social network that contain hashtags relating to Taylor Swift. When you enjoy posts that are relevant to your interests, celebratory hearts will appear.
Through the use of Instagram, you will have the ability to replace the background of your direct messages with one that is based on the artwork of TPD. The firm has informed Engadget that the countdown on Taylor’s Instagram profile will likewise reset, and it is expected that yet another unexpected in-app experience will go live at two in the morning Eastern Time.